[vc_row][vc_column][vc_column_text]We were thrilled to recently work with our good friends at Virgin Holidays. CrowdComms helped them put together two great employee events; a campaign launch in Las Vegas and a sales reward event in Florida.
[vc_row][vc_column][vc_column_text]If you’re an event planner you’ll know your event content competes with endless distractions on your attendees’ phones. But the good news is if attendees are glued to their phone, and with an event app they’re also glued to a space that gives sponsors maximum exposure to their target audience.
[vc_row][vc_column][vc_column_text]Most event app sponsors need their ads to drive action, whether it’s a click to find out more or to visit their stand. Given the opportunities digital advertising present, conference and event sponsors are rarely looking for their banner to increase brand awareness alone. So what strategies will deliver winning conference app ads?
[vc_row][vc_column][vc_column_text]You will be surprised, but there are many conferences handing out paper feedback forms at the end of their event. This may have been okay in 1999, but in 2016 shouldn’t we be making a commitment to stop this bygone practice?
[vc_row][vc_column][vc_column_text]For the third in our case study series, we take a look at what it’s like to use an event app for a new event. We talked to Tarsh Gardiner, Manager of Bankwest’s Graduate Program. Bankwest wanted an interactive event app solution to support a new week-long event.